Hold on a second, where did I say that I was going to do that? This seems to be going way off. I was simply replying to cficares scenario ;)
Also,
"Restriction of advertising of commercial operations 210. A person shall not give any public notice, by newspaper advertisement, broadcast statement or any other means of public announcement, to the effect that a person is willing to undertake by use of an Australian aircraft any commercial operations unless the last-mentioned person has obtained an Air Operator's Certificate authorising the conduct of those operations."
The only restriction on advertising seems to be on commercial operations, so in other words if I opened up "Andrews Skydive Business" and I was the pilot with a CPL and I was making profit, I'd need an AOC. However if I'm conducting private operations WITHOUT a timetable i.e passenger transport with a 50/50 cost share arrangement, I don't see anything stopping me. Obviously I wouldn't post in the newspaper, it was an offer on my facebook to my friends.
-Andrew