Finally had a chance to have a read, personally I like the new name "Sport Pilot" much more appealing that "Recreational Aviation....." No doubt it will get more people interested. I wish they would change the name of the whole organisation to Sport Aviation or something similar. To me recreational aviation sounds a bit, well, boring....
In terms of content, yeah that needs improvement, more articles, I like the idea about features on particular aerodromes.. maybe more articles on the adventurous side, not just we flew to this airport and then that airport. How about abandoned or out of the way bush strips, camping under the wing, going places (within regulations of course) you can't go with anything other than the aircraft we fly? Of course we don't want to be seen as cowboys but need to promote the fun side of it, and that it can be done safely and legally.
I also find articles of students learning to fly (ab initio that is) interesting, was we've all been there, and what a ride that is ;)